From ideas to concepts. Creating characters is sometimes born of feelings, specific elements or because they fulfill a goal in a plot.
From ideas and colors.
Suits.
Concept with a story and background.
Expressions.
From a somewhat creepy subject like drowning.
Change of clothes.
Adventurers
Couples
Different people with different shape
Poses.
Design
Girls.
Man
Mood.
Colors.
Faces.
Crying.
Design of a style and face of the character, for a videogame.